Operating Media

+ 91 7700022882

Social Media Optimization (SMO) Training Mumbai

65+ hours of training covering 50+ Tools
100% Placement Assistance | Weekday / Weekend Batches

Course Overview

The world is going global and social websites like Facebook, Twitter and Linkedin are a big reason which has changed the way people communicate and interact. Social Media Marketing gives the businesses an advantage to communicate with their customers/clients over the net in a very beautiful manner.

The web of Social Networking Sites is very fascinating and for every brand today to get themselves identified on these popular networks is the need of hour. This has given birth to a new trend of social media marketing and optimization. Every business with an online presence desires a higher visibility among these social networks.

To be a SMO professional you need an ideal training designed with all the aspects of social media in mind. We are a premier social media training institute recognized for exceptional course modules and profound experience in the field.



Batch Timings

Weekdays and Weekends

Batch Capacity

Maximum 10


Rs. 15,000

What Makes Operating Media #1 Digital Marketing Institute In Mumbai

Step into the World of Digital Excellence – Download Our Course Brochure!

Social Media Optimization Syllabus

Platforms: Instagram, Facebook, Linkedin, Twitter, Pinterest
Discover organic strategies for marketing on social media platforms to build brand awareness, engage with audiences, and drive traffic.

  1. Understanding social mediaplatforms
  2. Creating business pages
  3. Posting on pages
  4. Increasing followers
  5. Best practices
  6. Audience insight
  7. Influence of social media
  8. Viral marketing
  9. Generating word of mouth
  10. Hashtag uses
  11. Social media content
  12. Case Studies

Dive deeper into paid advertising on social media platforms to reach specific target audiences and achieve marketing objectives.

  1. Introduction to ads on Meta, Insta,Twitter, Linkedin, Youtube
  2. Setting up ads account
  3. Pixel setup
  4. Different campaigns type
  5. Choosing right targeting
  6. Layer targeting
  7. Different types of ads
  8. Video advertising
  9. Campaigns bids and budgets
  10. Ad placements
  11. Campaign analysis
  12. Campaign optimization
  13. Reporting

50 Tools Covered

50 Tools Covered

Professionals Trained
0 +
Successful Batches
0 +
Corporate Seminars
0 +
Student Rating

Industry Expert Mentors

Harsh Pareek

Harsh Pareek

Shraddha Rane

Shraddha Rane

Mishuk Das

Rahul Singh

Rahul Singh

Zahid Shaikh

Zahid Shaikh

250+ placement partners

250+ placement partners

Explore Your Career Prospects After Completing Post Graduation in Digital Marketing & Strategy

Success Stories

Certified by Operating Media

Operating Media’s Masters Program in Digital Marketing & Strategy Program equips you with the expertise to excel in the dynamic digital marketing landscape. Completing this program gives you an in-depth understanding of digital strategies and a prestigious certification, enhancing your professional credentials. This certification, recognized and valued by employers, signifies rigorous training and proficiency in digital marketing, boosting your resume and professional profile.
Upon graduation, you will be awarded an Operating Media certification. This certificate is a testament to your proficiency in digital marketing, marking you as a well-trained expert in the field. Our certification is highly regarded in the industry, and it signifies that you have undergone rigorous training and have acquired the essential skills and knowledge required to excel in digital marketing. Employers and industry professionals recognize the value of this certification, making it a significant boost to your resume and professional profile.

Get The Learning App

Download our students app to stay updated. You can log into the app only through your student id and password. Below are some benefits of the app.

1. One can check their progress.
2. It also consists of forum for student interaction.
3. There is a library for all notes and students can keep on getting future digital marketing updates as well.
4. Student feedback column for reviews and suggestions.
5. Next batch schedule.
6. Attendance

Learning App

Frequently Asked Questions

Digital marketing involves promoting products or services through digital channels such as search engines, social media, email, and websites. It includes strategies like SEO, content marketing, PPC advertising, social media marketing, and more.
Our courses are designed for a wide range of individuals, including students, marketing professionals, business owners, and anyone looking to enhance their digital marketing skills.
No prior experience is required. We offer courses for beginners as well as advanced levels for those who already have some knowledge of digital marketing.

Please fill the details to download the brochure.